Our Partnership with Alzheimer’s Society

21/08/2024

Bluebird Care is a proud partner of Alzheimer’s Society, an incredible charity that supports people living with dementia as well as funding life-changing research.

 

In June 2024, Bluebird Care committed to becoming become the UK’s leading specialist dementia care provider in the home as well as pledging an impressive £50,000 to Alzheimer’s Society. With a special appearance from our celebrity ambassador, Dame Arlene Philips, our Bluebird Care team proudly announced the pledge.

Dame Arlene’s signed pledge will travel across the country, with staff members walking from office to office (including plenty of fundraising along the way!). Additionally, we are celebrating Bluebird Care’s 20th anniversary by hosting tea parties nationwide, all in support of Alzheimer’s Society.

 

Operating across the UK, the society assists people with all types of dementia, including Alzheimer’s. Their exceptional support includes dedicated dementia support workers, telephone support lines and impressive campaigning. They also fund cutting-edge dementia research striving to make life with dementia more manageable and get closer to finding a cure.

1 in 3 people born today are expected to develop dementia at some point in their lives.

Many people wrongly assume that dementia is a normal part of ageing - it is not. Unfortunately, dementia is a complex condition of which its causes are not yet fully understood, but we know that it is not an inevitable part of growing old. That is why it is so important that we spread awareness about the condition.

 

The work that Alzheimer’s Society do is a cause close to our hearts as so many of the people we care for are living with the illness. Our care experts witness first-hand the profound impact dementia has on individuals and their loved ones. This personal experience with dementia deepens our appreciation for the vital support and research provided by Alzheimer’s Society.

 

And our commitment doesn’t end there. CEO, Jonathan Gardner has announced that all 10,000 Bluebird Care team members across the UK will become Dementia Friends - an initiative led by the Alzheimer's Society to help individuals gain a deeper understanding of how people live with dementia.

 

Together, we are committed to creating a world which better understands dementia and improves the lives of those living with it.