Bluebird Care and Alzheimer’s Society partnership launch

10/06/2024

Bluebird Care held a PR launch for our exciting new partnership with the Alzheimer’s Society, in London recently.

The event was a resounding success, bringing together our incredible care experts who relished the opportunity to chat with Arlene and share their collective experiences in caring for those with dementia.

Celebrating our new fundraising partnership with the Alzheimer's Society, the event welcomed our new Celebrity Champion, Dame Arlene Phillips DBE.

Dame Arlene spent time talking to many of our care experts and franchise partners to gain a deeper understanding of their experiences and the crucial importance of specialised dementia care.

She also listened to our care experts as they discussed their varied fundraising ideas and planned activities over the summer. This is part of our ambitious £50,000 fundraising pledge for the Alzheimer’s Society!

Together with our franchise partners, colleagues from the Bluebird Care network, and our Dame Arlene Phillips proudly signed our Dementia Pledge. This pledge underscores our unwavering commitment to “change the lives of those living with dementia, and their families, by becoming the UK’s dementia specialist in home care.”

The event marks a significant step forward in our mission to provide specialised care for those with dementia, ensuring their wellbeing and enhancing their quality of life. We are excited about the journey ahead and the positive impact this partnership will have on our community.